Ok Alexa data is not the most accurate traffic measuring tool in the world but it is very good at showing traffic trends. One of my favorite sites to play around with and compare trends against other ad systems is Alexaholic. Here is our graph. This graph represents Text Link Ads compared to other top blog ad systems.
As you know the end goal of building links to your site is increasing your site’s traffic. This can come from the direct traffic from the links and from the indirect benefit of higher natural search rankings through the increase in link popularity. Try comparing your site’s Alexa data to some of your competitors and see if you are seeing the right kind of trends, if not, it may be time to get your link building in gear!
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