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Feb 07
by Neil Patel Strategy with 10 Comments

Loren Baker from Search Engine Journal wrote an interesting post yesterday about building super links and traffic with StumbleUpon. His concept was to stumble the sites that link to you so that they would receive more traffic thus driving more visitors to your site. The other benefit from this is that the sites that link to you could potentially gain more links which would also increase the power of the link going to your site. This is an interesting idea that I can see a lot of people trying, once they start running out of ways to gain new links.

What are your thoughts on this tactic?

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10 comments - add your's now

#1
Loren Baker (02/01/07 at 12:58 pm)

Helping to boost the power of your incoming links should be an ongoing part of link maintenance.

If given the chance to supercharge 20 mediocre links into mega-links, I would not wait until after running out of ways to get new links.

Which leads to a new question, should 10% of your link building time go into link maintenance and making sure those links you have achieved continue to pull in traffic, power, and PageRank?

#2
louiss (02/01/07 at 1:07 pm)

I sorry, is this really work for any blog too? Like blogspot?

#3
Neil Patel (02/01/07 at 1:11 pm)

Louiss, it works for all blogs.

#4
Frank (02/01/07 at 5:09 pm)

Hi, Just writing a comment to say that I am having trouble getting the rss feed for this site – I’m trying to get the feed from here:

http://feeds.feedburner.com/LinkBuildingBlog

#5
engtech (02/01/07 at 5:29 pm)

I don’t think this would work.

Stumblers look at something and then click on Stumble! — not necessarily the links in a post.

I only see this working if the content linking to you is already great content.

#6
Cameron Olthuis (02/01/07 at 8:04 pm)

Engtech, I think what he is trying to say is that the page will get get more links to it from all the stumblers who blog about it or link to it. If the page gets more links to it then obviously that it will have more Google juice, which will inturn make that link that is pointed to your site more powerful. Does that make sense or did I just make it more confusing?

#7
Danny Sullivan (02/01/07 at 10:49 pm)

Sounds like a good tactic to me.

I mean, I always told people when building links to look for the pages in the top results for the terms they were after and try to get links from non-competitive pages (exactly what Neil wrote today, http://www.linkbuildingblog.com/2007/02/find_valuable_l.html — cracked me up)!

That was the first part I used to explain — you want the links, because these are the important pages. But the second part was that if you can’t be there in the top results, at least you’ll get some traffic from those that do.

Loren’s idea of promoting StumbleUpon is the same concept.

I’ve been doing much of what he’s done, selectively submitting our own stories, since that’s seemed more acceptable.

Over at Digg, since they seem so against that, I’d been doing the opposite — submitting stories from some of the other blogs and sources I read. In that case, it really has been more to try and contribute somewhat that to have a profile that isn’t all self-interest.

With StumbleUpon, I haven’t felt so bad about self-submitting since as I said, it seems more acceptable. Plus, geez — we all know what’s best from our own sites. I love an attitude of anyone can submit their own material and let the community decide.

Still, I literally just started looking to submit some of the other resources I spot and typically might include in our headlines each day, in case people watch my own profile and would prefer to get material from me that way. Sort of like building a delicious list. But I guess I’ll also make sure to remember to scratch the backs of those who are linking to me as well :)

#8
Wendy Piersall :: eMom (02/03/07 at 8:12 pm)

My buddy Steve Olson does this frequently, and not only is his blog one of the biggest traffic drivers to my site, but the StumbleUpon traffic he has sent my way has probably been in the top 15 all time referrers.

Last week one of his older articles that mentioned my site got onto the front page of del.icio.us – my site got a secondary windfall that was quite impressive in and of itself.

I admire Steve for his generosity and the ripple effect of his actions – and try to emulate them myself as well for my own blog readers.

It really builds a sense of community OUTSIDE of our blogs, which is critical to the long-term impact most of us are seeking!

#9

It’s an actual, if rare, win-win. I love it. Blogged here:

http://www.financialaidpodcast.com/2007/02/04/power-love-time/

#10
Lisa Tucker (04/23/07 at 3:09 am)

Wedding coordinators and day planners that are based in Phoenix, Scottsdale, and Sedona. Serving all areas of Arizona.

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